A Restaurant Marketing Success Story

May 18, 2020

Looking for a creative, consistent, and turn key restaurant marketing plan? The details are all in the audience.

As a 15 year old direct marketing company Welcomemat Services has worked with thousands of restaurants across the country and it’s always for the same reason – they want new customers. Most restaurant agree that marketing and finding new customers is one of their major paint points. Knowing that a loyal restaurant customer will bring about $900 a year into the business it’s important to tailor your restaurant marketing efforts towards bringing in the right customers for your business.

Welcomemat’s new mover marketing program was built on a platform of science and data models to optimize both redemptions and loyalty. See how this local restaurant group is optimizing their restaurant marketing plan using the Welcomemat new mover program.

Doc Chey’s Noodle House
Client for 8 years
Active with Welcomemat Services in all 3 locations
50 new customers a month on the Welcomemat
new mover marketing program

Why it Works
New movers are nobody’s customers and therefore they are 5X more likely to be loyal to your business if you reach them first. Using the most accurate new mover mailing list we target new movers in your area at the optimal time to catch their attention and increase redemption rates. Local new movers will receive a Welcome Package welcoming them to the neighborhood and inviting them to a handful of excellent businesses in your area. After their visit to your restaurant we trigger an automated thank-you postcard to reinforce the experience and further instill loyalty.

To learn more about the Welcomemat new mover marketing program for your restaurant and to request new mover counts in your area Click Here.

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New customer acquisition strategies, member growth and retention strategies, and ongoing brand building can drive revenue and increase the value of your business. Leveraging the right tools and marketing campaigns can be rocket fuel for your business.​

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