During the major life change of a move, new movers are forming habits and patterns that stick for years to come. Our goal is to introduce your business to that new family or individual and help you seal that long-term loyal relationship that will provide tremendous revenue opportunity.
Welcomemat has built a proprietary system over the past 13 years that helps us identify families who are moving. We tap into over 30 data sources to find new mover data all over the country.
Click on start your campaign to see if your business category is available in your area, if it is not, you can place yourself on the waiting list for that community/category.
Welcomemat sets itself apart from other welcoming programs in many ways:
- Welcomemat is the most modern and technically advanced welcoming program in the industry. With two patents on data tracking and one pending in the mobile space, Welcomemat’s unique approach allows businesses to connect to new movers and track results in powerful ways.
- Welcomemat uses multiple mediums to help small businesses develop relationships with those new families moving into their communities through direct mail, data tracking, remarketing, social media, email and mobile.
- Another piece that is critical to the support of local businesses is that we don’t put typical “junk-mail” type offers in our packages.
- Welcomemat’s tremendous growth over the past few years has made Welcomemat the fastest growing company in the new mover space.
No, Welcomemat prides itself on staying upscale and sophisticated and avoids putting these type of offers in the package.
Since the introduction of the Welcomemat franchise opportunity, Welcomemat has consistently been one of the fastest growing business service franchises in the country. Welcomemat has been recognized by Entrepreneur Magazine, the Wall Street Journal, and may other publications for its franchise opportunity. Visit our franchise page to learn more.
Direct mail, while being only one component of the Welcomemat program, is alive and well. Response rates are as high as they have ever been. As more marketers have moved to email, it has opened up less clutter in the direct mail space.
Most successful customer acquisition programs use multiple mediums to successfully engage new customer trials. Welcomemat harnesses this concept by bringing in digital, mobile and social strategies to tie in with the package being delivered to new families moving into the community creating a multi-pronged strategy to drive loyalty.