“Level Up” With Marketing Innovation – 2019 Conference Recap

Every year Welcomemat Services gathers as a company to discuss last year’s successes and prepare for the future’s sales and marketing innovation. Welcomemat’s Annual Conference this year was held in Atlanta, Georgia.

As we embark on a new year here at Welcomemat, we look forward to marketing innovation and business growth. The theme of this year’s conference was, “Level Up- Building a Lasting Business.” As a franchise company, with franchisees spread across the nation, we value the time we get to spend together- collaborating and discussing business. Gathering for our annual conference allows everyone to reflect on the company’s growth and recalibrate for the new year to come. Welcomemat continues to evolve with technology and roll out new programs to benefit local businesses across the country.

Welcomemat CEO Brian Mattingly took the few days of conference to introduce ways to “level up” your business. The purpose of this year’s conference was to equip our team with tools to level up and training for new product launches and marketing innovation that are rolling out in 2019. For the past 15 years, we have continued to develop our flagship New Mover Marketing program but over the years, have launched new digital offerings fit for local business growth. This year we will continue to focus on helping our local businesses and communities thrive.

Photo of Welcomemat franchisees learning at conference

We heard from multiple members of our corporate team on various topics such as, social media, retention, data integration and much more. We even heard from Tara Schmakel at Integrus, who spoke on time management and personality analysis, and how we can best apply those to support a successful business.

We look forward to continuing to service our communities and local businesses, equipping them with advanced marketing innovation strategies at a local level. If you are interested in learning more about how Welcomemat can help you grow your business, CLICK HERE.