How to Attract Customers with These Small Business Marketing Ideas

Feb 17, 2021

There are hundreds of small business resources out there which all give you tips to grow your business whether they are restaurant management ideas, bakery business plans, local store marketing advice or marketing solutions for your small business.

But all of them fail to answer one simple question.

How to attract customers?

This question needs to be answered first while searching for any marketing ideas for small business.

Forget business advertising ideas that throw a wide net for your local store marketing. This article will tell you how to attract customers first before looking at other marketing ideas for small business.

New Mover Marketing

Every month there are hundred of families and individuals that move to a new neighborhood. These new movers are nobody’s customers and they are on the lookout for favorite local businesses in the neighborhood. Advertise your business locally to them and you have filled a missing gap in the customer loyalty strategy for your small business.

Do you own any of these top 5 local businesses that new movers search for the most after they move?

Check the list here.

This new mover marketing strategy works perfectly for promoting a pizza restaurant, marketing a carwash, local advertising for hair salon, marketing a hardware store in the neighborhood or just to attract new customers to your family restaurant.

New movers are nobody’s customers (yet) and are on the lookout for a new favorite business in their neighborhood.

Become their favorite local business by being the first one to welcome them to the neighborhood. The sooner they visit your business, the more likely you are to earn their customer loyalty.

Did you know?

New movers are 5 times more likely to become loyal customers than established residents. And, when they discover your business before your competitor’s, it could boost your chances of gaining a new loyal customer tenfold.

As customers, new movers spend more in the first 6 months of moving than a local resident would spend in 3 years. That’s a customer audience which can grow your small business with increased customer loyalty.

Read more about why new movers are such an interesting group and why they’re worth targeting as a part of your local marketing strategy.

With our new mover marketing program, you can not only welcome new movers but also market your local business to them before they have even unpacked.

We want to help you grow your business by connecting you with this lucrative customer target audience, which will increase customer footfalls to your small business and also give you a shot at increasing customer loyalty.

Talk to your local Welcomemat representative and learn how you can attract new customers to your small business with new mover marketing.

Add Welcomemat’s direct mail solutions to your small business resources that will grow your small business. You can start attracting customers today with our new mover marketing program for your business growth.

Rocket Fuel for Business Growth

Your Free e-book.

New customer acquisition strategies, member growth and retention strategies, and ongoing brand building can drive revenue and increase the value of your business. Leveraging the right tools and marketing campaigns can be rocket fuel for your business.​

We created this downloadable ebook to give you insights into tools that can be used, measured and tracked.

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