by welcomemat1stg | Oct 18, 2020 | Uncategorized
Over time you will realize that brand images come in several forms. Brand image includes both the graphics and visual components as well as dialect, or language used when talking about the brand. For small businesses, implementing a cohesive brand strategy in both...
by welcomemat1stg | Oct 17, 2020 | Uncategorized
Start by becoming someone’s favorite local business in the neighborhood with new mover marketing as a customer acquisition strategy. Remember the time you moved into a new neighborhood? There are literally hundreds of local businesses that you had to choose from—some...
by welcomemat1stg | Sep 27, 2020 | Uncategorized
Welcomemat Services is thrilled to announce its new marketing service, Every Door Direct Mail ® (EDDM). If you’ve heard the buzz about EDDM but aren’t quite sure what it’s all about, we’ll fill you in! For 15+ years, Welcomemat has offered a variety of marketing...
by welcomemat1stg | Sep 24, 2020 | Uncategorized
Most local business owners say the reason they aren’t more active in digital marketing is because they struggle to keep up with the latest trends and options. So, we’ve pinned-down the best free resources you should be using to stay on top and informed of the latest...
by welcomemat1stg | Sep 22, 2020 | Uncategorized
3 Small Business Social Media Tips First impressions matter – and your social media is often your customers’ first impressions! Want to keep your social media presence sharp? We have 3 great tips: Make sure your graphics are on point Your mother always told you not to...
by welcomemat1stg | Sep 21, 2020 | Uncategorized
Leave the fleeting marketing strategies in 2018, it’s time to implement effective local marketing strategies that will reap profit and return for your business this year. 1. Promotional items As a small business, marketing can be costly if you’re not allocating money...