by welcomemat1stg | Jun 17, 2021 | Uncategorized
Small and local businesses no longer believe in the ‘small business’ mentality. The local business marketplace today sees increased competition among small businesses with all of them trying to increase customer traffic better than the other. They’re spending time on...
by welcomemat1stg | Jun 10, 2021 | Uncategorized
A behind the scenes look at the data and technology that goes into every Welcomemat direct mailer and how you can take full advantage of your data. As a marketing company focused in local markets, we often get asked questions like, ‘How does Welcomemat target...
by welcomemat1stg | May 31, 2021 | Uncategorized
From restaurants to car washes to recreation centers, Welcomemat’s Perfect Match Postcards can help your business reach its most likely customer through segmented targeting. Postcard marketing is a great way to grow your business this summer. What is the Perfect Match...
by welcomemat1stg | May 25, 2021 | Uncategorized
Your 4 step guide to creating a compelling and impactful local business marketing message for your brand that appeals to your target audience. This blog is the second part of a series, so if you haven’t read our recent post, Local Business Marketing Hack: How to...
by welcomemat1stg | May 23, 2021 | Uncategorized
For decades, direct mail marketing has been an effective way to market to customers- but which types are most successful? We explore different types of direct mail marketing below to discover which are most useful for local businesses. Postcard Marketing Postcard...
by welcomemat1stg | May 17, 2021 | Uncategorized
Marketers who work with small business owners stress the importance of investing in current customers before investing in making new ones. Why? In part, it’s because it’s much easier to sell to existing customers who know—and like—your business than it is to pitch...
